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https://drive.google.com/file/d/1Dh_VZ0Z0Zi7BcDU0i_ICcKPC1ZcX_qhi/view?usp=sharing

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Determining the value of your startup

WHY IT IS NEEDED

We have already talked about your fundraising milestones. You should have

at least rough estimates of the amount of money you’ll need and when you’ll

need to raise it to develop your startup successfully. The problem is that not

all investors will agree with your opinion. The funding investors are willing to

provide to you will depend not only on how well your startup has been

developed up until now but also on how much equity they will get for their

investment. This is directly related to the pre-money valuation of your startup.

If you start raising money based on the valuation of your startup, the whole

process will take less time and you will be able to get back to your direct

business development work sooner. Furthermore, understanding how the

valuation of a startup works is important for planning your exit strategy. Most

startup founders get their revenue not from profit or salary, but from selling

their equity. Obviously, the price of your startup stocks will directly depend

on the valuation of your startup. So let’s review how the value of startups is

determined.

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